Pinewood Marketing
Nurturing Your Brand – Cultivating Sustainable Growth
About Us
The marketing landscape with modern technology and social media sending content ‘viral’ makes it seemingly easier than ever. Especially whilst some businesses still rely on legacy approaches.
But for that exact reason, it seems so saturated, and impossible to make headway. And what really matters? Likes? Followers? Or real engagement, conversations and leads that are coming in focused on quality, not just quantity.
Well, here at Pinewood Marketing, we bring two completely different professional backgrounds, and blend it with our generational advantage of growing up with social media, to really nail down what’s important for you to achieve your business goals.
We are based between Peterborough and Stamford in the UK, and although we work with both local, national, and international partners, we’re uniquely invested in seeing the local business communities thrive here.
Our mission, vision, and values
What drives us to produce quality content, copy and strategy?
Our mission
Marketing in all forms take time, money and consistent monitoring and adjustments, to truly see consistent success.
Hiring new staff, understanding what to train them on, and how to direct them towards your business goals, is tough.
And as we go through difficult times in the economy, this might not the a risk you’d like to take.
But how risky is it to stop marketing all together? How deep does marketing really go?
Our mission is to answer those questions for you. We will help find your objectives and direction, and put in place strategies, plans and/or content, to get you there.
Our vision
We want to see an influx of quality, intentional, and human generated marketing, flood the feeds of your clients.
New technologies bring fantastic new tools, but they’re not the be-all and end-all. We want to see people embrace new technologies, not ignore them and miss their chance, or rely entirely on them.
They are tools to building the process you need.
We’re also deeply invested in our local area, and would love to see improvements to the investment into our area.
Some of our key landmarks in the area need to be conserved. And we want to see improvements here at the hands of our business community!
Our values
We offer our services from a two-of-thirds concept. We can offer them cheaply, quickly, and highly-quality. We can’t do all three at once.
Choose your priorities, so we can help you.
We are very passionate about offering our local businesses as much additional support as we can. Where we can add value to our area, we will.
AI is a tool, not the strategy or foundations. The same as simply having the Adobe editing suite, doesn’t make you a content creator.
People willing to plan and act, are the foundation of, not only great marketing, but great business process. Marketing might go deeper into your business than you thought!
Your team
Jack Escott – Director
Jack has been on a journey in the last 10 years, originally playing semi-professional ice hockey for the Peterborough Phantoms, until his un-timely retirement at age 19.
From there, he moved towards IT consultancy and website design during the 2019 lockdown, before taking on a more permanent role in IT for the next 3 years. After realising he was looking for something that he could create, build, and see tangible progress, he transitioned towards marketing, before moving to EDGE Venues.
Here, along with his Marketing Manager, he is working to take the SaaS technology platform to the global market through strategy, planning, and content creation.
Having grown up in Peterborough, hearing the stories of how great the city was for his parents, before developing a love for the Cathedral and other key landmarks, he wants to see the city move back towards the great city it has been, and can be again!
In his spare time, he’s a huge fan of ice hockey still, loves motorbike racing and riding, and thrashes the guitar to some Green Day, when time allows it.
Jerry Norman – Director
Jerry is a Design Engineer at J.Laverack Bicycles having secured both a Higher National Diploma in Engineering, and his ‘Bachelor of Engineering’ degree at Nottingham Trent University.
He brings an extremely analytical, practical and efficiency-based mindset, looking to bring the best results by making any necessary changes to operational processes.
Originally working as a Sales Executive, he was able to get involved in many promotional events, notably with Aston Martin, helping to procure the co-designed bike, and travelling between New York, London and other UK locations for promotional activities.
This includes photoshoots and video work, and having studied Media Studies at A level alongside Jack, he brings a good keen eye for quality content.
In his spare time, he is also a huge fan of bikes, just not the motorised kind! This includes riding casually, with friends, or racing.
Music is also a keen interest, and you can often find him in various UK cities for festivals or shows!
How do we work?
1. Scoping Call
Every project or relationship starts with a scoping call see we can align on the essentials: your industry, your audience, and your objectives. Here, the plan starts to form.
This is where we nail down what you to achieve, and we outline how.
2. Audit & Planning
Once we have understood your business objectives and arena, we take a look at your current position. This could be anything from tooling, to the words on your website.
This is where the planning begins, and the we work with you to flesh out the work.
3. Creation & Delivery
Once we know where we are now, and have a plan to follow, we develop your specific strategy; no two are the same. We work with you to build your processes.
Ownership of the intellectual property? We deliver it, and it’s all yours.
4. Reporting & Improvement
Our work doesn’t end at delivery. We work with you to continue to audit and review the processes & results, advising on adjustments where needed.
We’re here to grow partnerships, not just handoffs.
